5 Tips To Create Simple And Effective Business Vehicle Decals
When it comes to business vehicle decals, simplicity is a key to success. But how can you find the right level of simplicity while still getting across all that you want customers to know from your decals? Here are a few easy tips to apply when planning your own car signs.
1. Focus on Key Points. Don't try to make your decals accomplish everything possible. The result will just be a muddled takeaway. Instead, identify the most important point you want people to walk away remembering about the signage. Is it brand awareness? Contact information? Your services? Availability? Choose no more than two key points for each decal to convey.
2. Create Different Decals. If you have trouble narrowing down exactly what you want your car stickers to focus on, consider designing more than one. By breaking up the messages into different designs, you can go ahead and use several key points without cramming it all into one design. Rotate these on vehicles or choose particular messages for particular vehicles.
3. Use Your Branding. Make sure decal designs reflect your brand well. They shouldn't be generic and leave no impression on those passing by. And they shouldn't use fonts, designs, colors, and shapes that aren't already part of your company branding. Decals are an extension of your brand, and incorporating it can get a clearer message across with fewer details than using a lot of words.
4. Read From a Distance. Vehicles are usually in motion and often seen from a distance. So their decals must be legible and clear from a distance. Test out the sizes of the stickers themselves as well as designs, words, and numbers on them by judging them from various distances. For more success, test their legibility in real-world situations like heavy traffic and higher speeds.
5. Embrace Empty Space. Don't feel you must fill every inch of your advertising. Empty space is not necessarily a bad thing as it enhances readability and focuses attention on what is there. While you don't want to have a huge sticker with a tiny logo, consider scaling up your decal sizes so that everything is comfortably positioned and there is a nice border around it.
Want more tips for making your vehicle signage simple and effective? Start by consulting with a printing service in your area that specializes in this form of advertising. With their guidance and your creative thinking, you can design something that does your business proud.
For more information on vehicle decals, contact a printing service near you.
